Event Website
Client: Gartner
A Better Experience for Attendees
Gartner Events is the world's leading IT conference provider with over 60+ conferences, events, and summits held each year. Each event attracts tens of thousands of attendees from around the globe.
Gartner wanted to build a proof-of-concept website to A/B test the registration, usability, and impact of a new interface. The objective was to build a modern and compelling online experience to drive interest in Gartner events, captivate prospects, and drive leads via registration and attendance.
MY ROLE:
• Initial Site Audit
• Information Architecture
• UX Interface Design
• Project Management